Online Marketing Is Customer Centered

An old adage in sales is that “the customer is always right.”  Over the years as retailer grew large, profit margins faded and experienced salespeople grew scarce, there seemed to be less interest in the customer. People grudgingly accepted the lack of customer...

Time Traps for Online Marketers

Be honest – how many online marketing courses leave you breathless with excitement that soon turns to exhaustion and confusion? That’s a common frustration for people who are trying to get up to speed in online marketing. There seems to be so many things to do...

Traffic Conversion by Doing the Unexpected

Techniques for traffic conversion are well known in the Internet marketing community, but most that are used are basic. They work well, but not spectacularly. What you need is to find a new twist on traffic conversion. Perhaps what you need isn’t something different,...

Seasonal Influences for Online Marketing

Just as retailers plan and set out attractive displays to take advantage of seasonal spending, you need to keep seasonal interests in mind for your online marketing. Granted, you reach a worldwide audience, so you don’t need to be too specific. But there are certain...